What is the difference between a blog post and a landing page?
Blog posts and landing pages serve different purposes. A blog post and a landing page are both pages on your website that
Setting Marketing Goals for Your Small Business
You probably have an idea of where you want to be in the future. You’ve already achieved the goal of being a
Behavior Targeting: An Advertiser’s Best Friend
Technology is adapting and changing the way advertisers reach consumers with their messages. Behavior targeting is quickly overtaking the digital advertising industry
Branding vs. Marketing: What’s the difference?
The terms branding and marketing are often used interchangeably. But they are two distinctly different things that serve different purposes. Both are
The Importance of Diversity in Marketing
Have you ever looked at an ad and thought, “Well this product isn’t for me”? What made you think that way? Was