Search Engine Optimization

Search Engine Optimization

Yay! My small business has a website! People will find me online and buy my stuff!

I wish it were that simple. Unfortunately, your website traffic doesn’t quite adhere to “If you build it, they will come.” But at Rise Marketing Solutions, we’ve got you covered. We offer a robust set of search engine optimization services for small businesses to help you appear on Google and climb those rankings. With just a little bit of time and some elbow grease on our part, we may even get you to the coveted maps pack for your local area!

What is Search Engine Optimization?

Search engine optimization, SEO for short, is what makes Google, Bing, Yahoo, and other traditional search engines like your website and recommend it to people when they search for your services or products. It also helps on search engines like Pinterest, Facebook, YouTube, and the rest. Yes, you’re right. Those ARE social media platforms. But anywhere there’s a search bar, there’s a search engine functioning in the background.

Good SEO work, whether local (service/product+location) or organic (location doesn’t matter, more informational), has three main components:

  • On-page (quality content, internal linking, etc.)
  • Technical (page speed, mobile responsiveness, etc.)
  • Off-page (backlinks, social media activity, etc.)

With their powers combined, these three elements drive traffic to your website, which should be informative and engaging and able to convert browsers into buyers. If you’re not sure your site quite hits the mark, we offer website development services, too!


How does Rise Marketing Solutions optimize my website?

We know SEO sounds like magic words and hoop-la to a lot of people, but it’s really based in math and data. We work with you to figure out what words your ideal customers are using to search for your products and services; then we do use a little magic to find some alternative versions of those words, just so we’ve covering all the bases. You give us a list of your competitors and a good idea of what your company offers, and we do the rest.

How long does SEO take to work?

THIS is the golden question. SEO is NOT a quick fix. Even the best campaigns take about six months to gain some traction. Your location and competition play huge rolls in how quickly you see results. We consider SEO the marathon for visitors and conversions. If you want a sprint (that will actually help your SEO in the long run), consider our digital marketing services!
Here’s a look at what an SEO campaign looks like:

There is so much more we would love to tell you about SEO and how it can help drive traffic to your site and help your message RISE ABOVE THE NOISE. If you have any questions, don’t hesitate to contact us!

Work with Us

We’re ready. Are you?